Upon this gifted age, in its dark hour,
Rains from the sky a meteoric shower
Of facts . . . they lie unquestioned, uncombined.
Wisdom enough to leech us of our ill
Is daily spun; but there exists no loom
To weave it into fabric.
“Brands need to think about how they can unlock this power and use the internet as their loom to weave truly relevant, meaningful, inspiring experiences for people” – Stuart Aitken in his writeup of the event.