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Invitation for Mass Customization with author Joe Pine
November 22, 2022 @ 12:00 pm - 1:00 pm EST
For PCI Community member invitation only.
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Greetings PCI Community:
Later this month you are invited to a special Content Evolution nuWorld videocall on Tuesday 22 November at Noon ET:
Join us as we celebrate the 30th anniversary publication of the book Mass Customization and unpack its core ideas with author Joe Pine, a founding member of the Content Evolution board of advisors, and seminal leader in experience strategy. He is co-author of best-selling HBR book The Experience Economy. Joe continues to be ahead of his time in considering the benefits and implications of mass customization. The tech and supply chain to support it are just catching up with his expansive thinking. https://www.amazon.com/Mass-Customization-Frontier-Business-Competition/dp/0875843727 HBR article: https://hbr.org/1997/01/the-four-faces-of-mass-customization
We will gather in the Content Evolution Zoom room:
– add to your calendar manually, you will not receive a calendar notice for this session.